2014 IIHS Booster Ratings

Since 2009, the IIHS (Insurance Institute for Highway Safety), has been annually releasing their booster ratings, based primarily on fit of the 6 year old dummy, and, as we all know, fit is the best indication of performance. No matter how much bling your booster has, if it doesn’t place the seatbelt properly on your child, it can’t do its job.


KIM Conference 2013: Day Two

Another day over at this year’s KIM conference with some big news from Dorel. Here are some fun things I got to play with today along with Dorel’s big news.

Safety 1st Incognito Backless Booster
Here it is everyone! Designed with big kids in mind. The colors match most vehicle interiors and no armrests mean that no one can see they’re in a booster.